This website uses cookies to ensure you have the best experience. Learn more

The Final Chapter: The Gangnam Style Epidemic

1098 words - 5 pages

With Korean lyrics delivered by a cartoonish rapper named Psy riding an invisible horse, “Gangnam Style” was an unlikely candidate to become a worldwide phenomenon. On the contrast, however, the popular song has been an obvious epidemic embedded in the modern music culture of our nation as well as other nations.
In the summer of 2012, the full music video of “Gangnam Style” was uploaded onto YouTube and was immediately a sensation, receiving over 500,000 hits on its first day and racking up millions of more hits in a matter of a week. By the end of the year 2012, the song had topped the music charts of more than thirty countries including Australia, Canada, France, Germany, Italy, Russia, ...view middle of the document...

Korean popular music, or simply K-Pop, is considered by some to be the most important aspect of the Korean Wave. It is a music genre that relies on cultural technology to adapt to the tastes of foreign audiences; it has now grown into a popular subculture among teenagers and young adults in many places around the world. “Gangnam Style” may now be the most remarkable breakthrough in K-Pop music; there is no doubt that Korean pop stars and record label executives across the world are eyeing the tune and choreography for clues on how to replicate its success. The Korean Wave relates to the Power of Context for it was sensitive and receptive to the encompassing influences of “Gangnam Style.”
The Stickiness Factor also had an important role in tipping “Gangnam Style.” During an interview with The New York Times, Psy revealed that the Korean fans have huge expectations about his dancing, so he felt a lot of pressure. In order to keep up with expectations, he studied hard to find something new and “sticky” and stayed up late for about an entire month to come up with the “Gangnam Style” dance. Along the way, he had tested numerous animal-inspired dance moves with his choreographer before settling for the horse trot, which involves pretending to ride a horse, while holding the reins and spinning a lasso, and moving into a legs-shuffling side gallop. This proved to be successful for many of the music video’s viewers have mimicked the dance as a way of enjoying themselves and having a good time.
This simple but quite innovative dance contributed to the song’s spontaneous rise. At first glance, it may just seem like an over-the-top video where a whimsical man dances in an unusual manner and sings repetitive lyrics that do not make much sense. Actually, the deeper meaning behind the dance is actually a satirical piece aimed at mocking the South Koreans living in a small city called Gangnam. Gangnam is an area in South Korea, specifically a small area in Seoul, home to about one percent of its population and is about the size of Manhattan. The region had only very recently become extremely upscale. Some individuals who...

Find Another Essay On The Final Chapter: The Gangnam Style Epidemic

Stabilizing the Foreclosure Epidemic Essay

1004 words - 4 pages now have to bail out the people on "Main street". The people that built this country and made this country great. If we do nothing then the situation will only get worse. This country needs a plan and a plan that will work right now. Not later. We need to take action immediately. Our future and our children’s future depends on it. My plan will not only help with the foreclosure epidemic that is ruining this great country, but may also

The Invisible Epidemic Essay

1213 words - 5 pages The Invisible Epidemic The rise of asthma in urban communities is beginning to reach epic proportions. It is a disease that is not limited to the United States, but is endemic to all developed nations and is especially prevalent in urban communities. The drastic rise in asthma and related pulmonary illnesses is surprising because benchmark studies have resulted in an as yet unknown understanding of the disease. All scientists agree

The Obesity Epidemic

1376 words - 6 pages The Obesity Epidemic Maria Mena is a second year undergraduate student at Merced Community College getting her general education. After she finishes with her general education she plans on majoring in Nursing. She is interested in Nursing because she wants to help the sick and wounded in a hospital or clinical environment. Nurses will help treat you whether they know you or not and they are there for you in times of great need. Maria Mena is

The Tobacco Epidemic

2398 words - 10 pages Introduction Tobacco epidemic killed 100 million people worldwide in the 20th Century. Tobacco epidemic could kill 1 billion in the 21st century alone. Smoking is responsible for the death of one in ten adults worldwide (about 5 million deaths per year) and, if current smoking patterns continue, by 2030 the proportion will be one in six, about 10 million deaths per year (World bank, 1999). This means that about 500 million people alive today

The Global Warming Epidemic

761 words - 3 pages list of effects global warming brings planet earth. It is very true that if we do not change our current way of life, we will bring death and destruction to our earth.Fortunately, new light has been shed on the damaging effects of our global warming epidemic. Many new businesses and industries have decided to "go green" and use alternate forms of energy such as wind, solar, or hydroelectric as opposed to fossil fuels that release the harmful

The Concussion Epidemic

1053 words - 5 pages The Concussion Epidemic This cartoon illustrates a football coach during a game giving positive feedback to a player who has knocked out the brain of another player. The brain is seen bouncing across the playing field while the rest of the players evoke no emotion while the assistant coach gives a worried look yet says nothing. Recently throughout the past years concussions have been getting the attention of healthcare providers and the media

The Foreclosure Epidemic

1166 words - 5 pages Times reported, “Foreclosures are costing neighboring families hundreds of billions of dollars and dragging down the entire economy. Foreclosures started today’s crisis, and foreclosures will keep the crisis going if this epidemic continues.” I agree with this statement; something must be done. The government has steeped in and tried to make 4.5% mortgages available to new homebuyers. Although this is a start, this fails to recognize the people

The Fast Food Epidemic

2142 words - 9 pages was how the food was prepared and what went inside of the food. It amazed me how eating one meal could have my stomach suffering. I wondered how fast food could affect people. I couldn’t be alone in my thoughts, so how does the industry do it, and where is the industry going in the future? I wanted to expand my knowledge on the dangers of indulgence in the fast food epidemic. Fast food is something that people have all become familiarized with

The Fast Food Epidemic

3230 words - 13 pages Americans spent $6 billion on french fries alone; the year 2000, Americans spent over $110 billion (Gingras np). During any given day of the week, 3 out of 4 children eat fast food meals (one or more) times a day, which is the foundation of harmful effects to mind and body of any child (Schlosser np). The fast food industry has created an epidemic of obesity that reaches and affects the lives of millions, everywhere and of every age. In the 1970's

The Epidemic of Obesity

1604 words - 6 pages want to long healthy life. I sense that by the time I fully understand this epidemic of obesity that it will even encourage me to change my habits leading me to the best outcome for health in my life. Works Cited 1) Rao, Mayuree, Ashkan Afshin, Gitanjali Singh, and Dariush Mozaffarian. "Do healthier foods and diet patterns cost more than less healthy options? A systematic review and meta-analysis." (2013): n. page. Print.

The Organ Trafficking Epidemic

1682 words - 7 pages continue to partake in the organ trafficking epidemic and a decreased amount of organ donors will occur. When Organ donation is promoted more and individuals become organ donors, the transplant candidates will receive organs quicker and organ trafficking will not be as prevalent. In the future, it would be extremely beneficial to America to keep control of organ trafficking so that instead of turning to sale, the population as a whole will turn to

Similar Essays

The Thigh Gap Epidemic Essay

1513 words - 6 pages influenced today’s society. Social media gave birth to ridiculous terms (Yolo and swag), viral music videos (Gangnam Style and #Selfie), and many more social trends such as memes and hashtags. Web sites and applications such as Facebook and Twitter enable users to not only create and share content, but also to participate in social networking. This then contributes to the tendency of videos, images, and even pieces of information to be passed around

The Obesity Epidemic Essay

1230 words - 5 pages Obesity rates are soaring throughout North America (What Is Obesity?, 2013). With obesity reaching almost epidemic proportions in the United States, and the threat of a global epidemic, we must watch this alarming increase carefully ( Health Risks of Obesity, 2013). Obesity is defined as: "…an excess of adipose tissue…" (A Report of the Surgeon General, 2014). The two most common measures of obesity are Body Mass Index (BMI is a ratio of

Teenage Pregnancy: The Epidemic Essay

1616 words - 7 pages Teenage pregnancy is an epidemic that has been highly debated and publicized during the past few decades. Although it has been statistically proven to be on the decline since the 1950s, it is still a major discussion and topic of concern especially for the health of the unborn child and the mother. The aspect of teenage pregnancy might have been approved and a regular occurrence in the 1950s, but now with the multitude of contraceptives and

Aids: The Modern Epidemic Essay

1795 words - 7 pages AIDS: The Modern Epidemic When we speak on the taboo subject of AIDS, many questions arise. First of all where did this wretched disease come from, what is it, who has it, and who can contract it? AIDS has terrorized the world for over 20 years and yet there is still no cure. In its short existence it has become one of the most rapidly spreading diseases in the history of mankind. The question regarding AIDS is, “will there ever be a cure