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The Mc Donaldization Of Society Essay

3011 words - 12 pages

In the few hundred years that it has been its own independently established nation, America has been witness to an incredible series of radical changes. It was not long ago that slavery existed, women were considered the property of men, people who held any form of a job were immediately thought of as lower-class, and the time-honored traditions, expectations, and social rules concerning family, religion, and education were upheld and practiced without question, as though they were written in the Constitution itself. Even in the past thirty years, the force of progress has overturned many of these old ideas, and it is remarkable that our country, still so young, has managed to stay on top and even lead the rest of the world in re-establishing new boundaries and setting the standard to beat. It can be argued, however, that one defining principle has not disappeared in the undulation of social change, and has in fact been the reason why we are such a powerful nation; our country was founded on the principle of "must have". The reason why the United States was established is, in part, because the colonists were not afforded the same respect and privileges as their fellow Englishmen, and thus they came to America with the intention of creating a nation that would permit each person to exercise his inalienable rights and voice his needs within a country that was self-serving. Fueled by this feeling that they were owed more than England was giving them, the colonists founded America with the strong belief that they deserved better, and more - better treatment, better living, more rights, more opportunities, more chances to make it big; without the constraint of a governmental system that refused to accept progress, or the weight of traditional influence and social problems such as poverty or overpopulation, the colonists, in essence, were able to establish a system that promoted this freedom, recognition, and opportunity.Over the past few hundred years, we have continued to build up institutions that support this need for a higher standard of living, while simultaneously cultivating and ingraining the idea of a bureaucracy into our daily lives; moreover, we have taken the creations and ideas of others, adapted them to our society and improved them so that they are even more efficient, assuring our place as the leading nation of the free world. However, these years of success, joined by the forces of industrialization, have begun to change the face of our society - primarily in the last century, there has been a trend growing towards depersonalizing the social institutions that we fought so hard to get and to keep clear of injustice. The effects beginning with the invention of scientific management and the assembly line, and most recently bolstered by the creation of the McDonald's chain restaurants, have intensified dramatically, manipulating how we move through our daily routines, how we interact with one another, and how we see our lives. In...

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