This website uses cookies to ensure you have the best experience. Learn more

The Truth Behind Advertising Essay

1004 words - 4 pages

The Truth Behind Advertising

During the first ads of the century, the media has always tried to send hidden messages through the ads telling you to buy their product. However, as times have changed, so too have the methods of trying to manipulate the buyer to buy a certain product. The first ads were originally conservative and not as sexually explicit as they are today. However, today, many ads are very sexually explicit and show both men and women as sexual objects. There are many ads that also contain implicit messages that make the reader self conscious of their looks. One of these ads was a two page add in the October issue of Maxim. The ad is an advertisement for DKNY The Fragrance. This ad is sexually explicit and causes men to believe that women will desire them if they purchase this product.
The ad is a two-page ad with multiple colors that attract the reader's attention. The man is fit with a tight short sleeve t-shirt and a slightly rugged face. His hair is combed fashionably and his eyes are looking at something in the distance. The woman next to him appears to look like a model whose face is very close to the man's face. She looks as if she is just about to kiss him. The woman appears to be touching the man in an erotic manner by placing her hand gently on his chest. She is wearing a low cut sequin top that quickly catches your eye. Both are wet from what appears to be heat and sweat, if not water. Next to them is the picture of the bottles of the cologne and at the bottom of the add it simply states, "Now for Men." The back round is simple and contains smeared colors of black, orange, blue, teal, white, and many lighter shades of those colors. After further examining the ad, I noticed that the picture of the bottles of cologne take up the same amount of space as the woman. The woman takes up one quarter of the ad and so too do the cologne bottles. The man takes up half the ad. This draws your attention directly to him and then to either the side where the woman stands or the side where the bottles of the fragrance are shown. People would most likely assume that the man is wearing this fragrance and that the woman is greatly attracted to him because of the fragrance.
After examining the composition of the ad, the first idea that occurred to me about the ad was that maybe women greatly desire this fragrance. I thought that if I were to purchase this fragrance then maybe, my girlfriend and also other women would also be greatly attracted to me. ...

Find Another Essay On The Truth Behind Advertising

The Truth Behind the Bag Essay

2506 words - 11 pages The Truth Behind the Bag Doritos, Lays, Hot Cheetos, Fritos, Takis, These are a few of the many different kind of chips there are in the world, But why are we so obsessed with the consumption of this product? Eating chips is not a bad thing as long as you can control the quantity of what you eat. Chips tend to be addicting and recent research confirms that some chips contain an ingredient that may cause cancer. But my main point is to reveal

The Truth Behind Sea World Essay

2268 words - 10 pages Korben Clark English IV DC Pd. 6 2 May 2014 Research Paper The Truth Behind Sea World When people think of Sea World, they think of a fun and exciting park where they can see various aquatic animals. They think of the very large manatees swimming behind the glass. People think of the hilarious dolphin and seal shows. More than anything, people associate Sea World with Shamu. The amazing Shamu show which is a must see when attending the park

The Truth Behind Exodus 8

2350 words - 9 pages freedom to choose the words they wrote, and also the discretion of the stories and the incidences that they would include in their texts,” (Smith-Christopher 57). By following these components of hermeneutics one can hope to obtain some theological truth out of the stories in the Bible. Exodus is the story of Moses going into Egypt and asking the Pharaoh to let the Israelites (God’s people) go; however, as God expected the Pharaoh does not give in

The Truth Behind the Fashion Industry

1377 words - 6 pages Topic: The Truth Behind the Fashion Industry Thesis: With the unregulated practices that goes on in the Fashion Industry, change is one notion that this abusive yet glamorous business have yet to see. The Fashion Industry can be described as a glamorous world with cameras flashing, beautiful models strutting down the runway, in stunning and grand designs. What really goes on behind fashion’s dolled up doors is only an illusion compared to what

Debunking the Truth Behind the Roswell Incident

1812 words - 7 pages , such as the Romans and Greeks have been intent with flying amongst the gods. Hundreds of years later came the modern American alien craze, which spurred shortly after the Roswell incident. This happened on a weekend night during the July Fourth holiday, when an unidentified flying object made a crash landing onto a ranch owned by William “Mac” Brazel. Since that event, the enigma behind the American UFO obsession has yet to be stifled. Many

The Truth behind the Foster Care System

2356 words - 9 pages receive their high school diploma; two percent receive their bachelor’s degree or higher; eighty-four percent repeat the cycle of abuse and neglect; fifty-one percent are left unemployed; thirty percent have no health insurance; twenty-five percent is left homeless when they leave the foster system; and only thirty receive public assistance. These statistics show the truth behind the foster system and why it needs improvements so these number are

The Truth Behind Music and Television

2297 words - 9 pages everyone has a unique taste. Some people may find music to be relaxing whereas others may find that same kind to be energizing. “The type of music they listen to is usually the mood they are in at the time” (Mariam). Listening to their favorite kind of music is a way for them to express themselves. People try to find something in every song to try to connect to it. If it is through the lyrics, the story behind it, or even the way that the song

"History vs Hollywood: The Truth Behind Braveheart"

1259 words - 5 pages For the most part the History surrounding "Braveheart" is accurate, but there are several significant people and events which simply do not match up historically. After watching the movie and reviewing the history behind it, it becomes clear that Hollywood felt they needed to alter several things in order to make the film more entertaining to their viewers. It is interesting to compare the depiction of the characters and events portrayed in the

The Truth Behind The Love Song of J. Alfred Prufrock

977 words - 4 pages The Truth Behind The Love Song of J. Alfred Prufrock The Truth Behind "The Love Song of J. Alfred Prufrock" The speaker of this ironic monologue is a modern man who, like many of his kind, feels isolated and incapable of decisive action. Irony is apparent from the title, for this is not a conventional love song. Prufrock would like to speak of love to a woman, but he does not have the nerve. The poem opens with a quoted passage

The Truth behind the Demand for More Gun-control

910 words - 4 pages The Truth behind the Demand for More Gun-control Tom Gresham’s editorial “Gun-control has a clear record of failure” was published in The Columbus Dispatch on January 6, 2013. In this editorial, Gresham seeks to bring to the attention of his readers that there are no new ideas being proposed regarding gun-control; in fact what is being proposed is in direct opposition to the tried and true measures that bring out gun-control. Gresham, a

Malcom Gladwell : The Truth behind the 10,000 Hour Rule

2715 words - 11 pages , and time period. It is whether one was born with the talent, achieved it later within life or was born during the wrong time period is what makes a master out of someone. Where the 10,000 hour rule is not a truth. What is the 10,000 hour rule? Malcom Gladwell uses this rule to help explain that success in any field one has to commit to practicing one specific task for a total of 10,000 hours. Gladwell uses such examples as Bill Gates and The

Similar Essays

Truth Behind The Corrupt Essay

812 words - 4 pages Proctor’s flaws, he is an exceptionally honest man. He confessed to his wife about doing adultery, admits to the court about the reality behind Abigail’s lies, and his adultery, and he maintains that truth until his death. Even though confessing brought him grief, and even his demise, John spoke out for the sake of not just himself, but everyone he cares for. One of John Proctor’s many flaws is that he committed adultery with seventeen year old

The Truth Behind Nightmares Essay

1934 words - 8 pages The Truth Behind Nightmares Introduction Have you ever experienced a dream that caused you to awaken feeling utterly terrified for no apparent reason? If so, then you have most likely experienced a nightmare, which everyone has at least once in his or her life. Nightmares are dreams that are extremely realistic and vividly disturbing to the victim and occur during rapid eye movement (REM) sleep (Chanin, 2012). They are not to be confused

The Truth Behind Aging Essay

2290 words - 10 pages The Truth behind Aging: The Facts from the Fiction The elderly population is growing rapidly and now makes up greater than thirteen percent of the United States population. (APA, 1994). With such a record growth, there are different aspects to aging that are still being analyzed. Many may think of reaching late life as a rite of passage, but many face this time with a different view. Through the movie "UP', we are granted an opportunity

The Truth About Advertising Essay

1619 words - 6 pages nothing (The Greatest Movie Ever Sold). While an overwhelming amount of advertising’s goal is to persuade consumers, despite all of the unnecessary elements of ads, they are vital to the economy. The truth about advertising is that its sole purpose is to create an economic advantage for a company by increasing their demand. Now, advertising may do that through carefully crafted persuasion, or cold hard facts, and that is where moral unrest may