Value Chain Analysis is used to describe the activities that take place within the organization and relates them to an analysis of the competitive strength of the organization. Michael E. Porter (1991) stated that the activities of an organization could be divided into two groups: Primary Activities- Those that are directly concerned with creating and delivering a product and Support Activities- this group consist of those not directly involved in production, this group also add values to the organization because they help to increase effectiveness or efficiency (e.g. human resource management). Porter also stated that is not common for an organization to undertake all primary and support activities (Porter, 1991).
Human Resource Management at Children’s National
According to Swayne, Duncan and Ginter (2008), it takes strong leadership and a positive culture to keep employee motivated. When employees are motivated, the value chain is also improved. At Children’s National, moving up the value chain is a form of continuous change that has improved over time. To have a competitive advantage in the health industry, Children’s National changed its culture by revamping its human resource management; new policies and procedure were implemented, Employee Spotlight was introduced, benefits, compensation and incentives were also renewed. Children’s National’s mission to be preeminent in providing health care services to children locally and internationally through leadership and innovation. Children’s National recognized that the employees were the heart of the organization and the soul of the hospital’s mission. The HRM also added richness to the culture of the hospital by practicing teamwork, dedication and professionalism (Children’s National Medical Center, 2010).
Information Resources at Children’s National
Information systems (IS) are vital for the success of a health care organization because it is an essential competitive resource. At Children’s National, patient care is at the fore front and this has been a challenge because of the increasingly changing world of technology. Strategic information systems (SIS) also known as support system (Swayne, Duncan and Ginter, 2008) was introduced at Children’s National in 2005 when the Electronic Medical Record was implemented and the whole organization went paperless. Children’s National has the leading NICU in the country, its state- of- the art facility opened up less than three weeks ago; consists of 54 bed private rooms, equipped with two flat screen televisions, a personal...