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Virgin Mobile Essay

802 words - 4 pages

Virgin Mobile(Market Research Questionnaire)Which mobile service provider are you currently subscribed to?AirtelVodafoneRelianceIdeaAircelOther (please specify)Are any members in your house or friend circle using any other networks, other than the ones mentioned above?Yes (please specify which one)NoWhat type of connection do you use?Post paidPre-paidAre you currently using data services on your phone?YesNo(If no skip to Question no. 6)Which network are you using for data servicesGPRSEdge3GOn ...view middle of the document...

10Please mention the source from where you herd about virgin mobile?FriendsFamilyTv advertisementsRadioNewspaperInternetDo you think our company relates to the values and beliefs of the youth in India?YesNoWhat is your current monthly expenditure on you mobile services?0-500 rupees500-1000 rupees1000-1500 rupees1500-2000 rupees2000 -2500 rupeesAbove 2500 rupeesDo you think your current mobile service provider is?Relatively low in priceEconomicalExpensiveVery expensiveOther than the basic services of product what other features make it stand out for you?DesignPriceWord of mouth promotion from friendsOther (please specify)Are you aware of the Benefits of Virgin Mobile over other network providers?YesNoIf Yes, Please Skip to Question No.15Would you like to know?YesNoHow many mobile phones do you use?None123MoreWhat' is your gender?MaleFemaleWhat age group do you belong to?14-17 years18-21 years21-25 years25-29 yearsAbove 30

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