This website uses cookies to ensure you have the best experience. Learn more

What Is Ethos And Why Is It Critical For Speakers?

1433 words - 6 pages

Honest. Trustworthy. Experienced. Fair. These are all characteristics of ethos that great communicators strive to achieve. Well known speaker and pastor, Louie Giglio has honed the art of ethos by perfecting each of these characteristics. Although I have not perfected ethos in my writing, I strive to emulate the way in which Louie Giglio communicates to his audience. In addition to his staggering credentials, Louie Giglio is able to establish ethos in his speaking by the fair tone he uses to honestly relate to his audience.
Ethos is a critical factor in any type of communication, whether it is written or spoken. In essence, ethos is the credibility or ethical appeal that a speaker or writer conveys to their audience. There are numerous ways in which an individual can build ethos in their communication, but the most popular modes of building this appeal include through being trustworthy, sharing similarities with the reader or audience, establishing an authoritative role, and through establishing a solid reputation. If these things are accomplished by a communicator, they will be able to more easily and effectively convey their message to their audience.
As an effective communicator, pastor and nationally known speaker, Louie Giglio is able to build his ethos since he has taken advantage of the many popular ways in which ethos is constructed. Louie Giglio is able to establish ethos before he even begins speaking, due to his reputation. Reputation refers to the audience’s knowledge of your understanding of a subject ("What Is Ethos and Why Is It Critical for Speakers?"). Giglio has established a solid reputation due to his educational background. Giglio received a Masters of Divinity at Southwestern Baptist Theological Seminary, and then furthered his educational experience at Grace Theological Seminary where he received a Doctorate of Ministry and through his work in various forms of ministry (“Louie Giglio Biography”). Louie Giglio’s ministry began when he led a Bible study at Baylor University. It was through teaching this Bible study, which ten percent of the student population attended, that Giglio realized his calling to minister to young adults and college students (“Louie Giglio Biography”). Giglio then started Passion conferences, which has allowed him to minister to over one million students since its creation. This ministry then led to the start of a church. In 2008 Louie Giglio felt led to start Passion City Church, where he now serves as pastor. Through his prior experiences in ministry and his extensive educational background, Giglio’s audience will feel confident that he is competent to speak to them.
Reputation is not the only way Giglio effectively builds ethos in his speaking but it is because of his reputation, that his audience feels as if they can trust what he is saying to be true. Louie Giglio’s reputation is not the only way that he has established ethos through trust. Giglio is honest and holds high...

Find Another Essay On What Is Ethos and Why Is It Critical for Speakers?

Explain what IPv6 is, and why it is being developed?

919 words - 4 pages The Transmission Control Protocol/Internet Protocol (TCP/IP) is a protocol for sending information across sometimes-unreliable networks with the assurance that it will arrive in uncorrupted form. TCP/IP allows efficient and reasonably error-free transmission between different systems and is the standard protocol of the Internet and intranets. It is usually used throughout the Internet. In other words, the Internet does not use much-vaunted Open

Why is the brand increasingly important for multinational companies and what function does it serve?

2029 words - 8 pages switch from Hertz or Avis to one of the lesser known companies. How is it that teenagers and young adults are persuaded to part with hundreds of pounds for fashion items that may only have a shelf life of a couple of months, which may not be of any better quality than a similar item of clothing priced much more reasonably. Why is it that some people will only wear Armani? Is it that they perceive the price is justified by the increased quality of the

What is Plagiarism & Why is it bad

1051 words - 5 pages of the time after Google searching what we’re looking for we find it, and before we know it, we start to copy the information down. It starts off by just copying a couple words, then it escalates to a few sentences and then before you could even realize it you can sometimes copy the entire thing. A big part of human nature is people just taking things they like, or things they think will work for them. There is a big difference between actually

What is “organisational culture”, and why is it important for managers to have a thorough understanding of their organization’s culture?

940 words - 4 pages Organisational culture became popular in the 1980’s after the publication of Peter and Waterman’s best-selling book “In search of excellence”. It was made evident that company success had a strong correlation with organisational culture, thus competitive advantage for business. The concept of organisational culture is vastly growing in management and a subject of various research. According to the “Business dictionary” Organisational culture is

What is Suicide and Why Does It Occur?

1083 words - 4 pages this. Suicide has moved from the realm of total taboo to a topic of increasing interest and concern for ail. Suicide, as a means of ending one's life, is not an accepted way to die in western culture. Some researchers have alluded that it may be "normal" for someone to use suicide as a means of ending one's life, and perhaps society is paying too much attention to this choice (Shneidman, 1985; Szasz, 1986). But when children begin to kill

What is anthropology and why we should study it?

1854 words - 7 pages There are lots of areas of study out there but the one field that intrigues peoples and civilizations is the actual study of themselves and how they interact with other human cultures. I don't think that I would have enrolled for this class if it hadn't been for the minor requirement in my business major. Although this class started early in the morning and required a lot from me, I am glad that I took it. I grew up in two cultures

What is fascism and why does it emerge?

1418 words - 6 pages and Insurgence". The government then controlled these under managing agencies called "Corporations" which in turn would regulate issues and guidelines such as supply and demand, labour disputes or what interest the business is to aim at. Although the system is supposed to function as a partnership, the government is always in control and dominate.Although the fascists claim this system is in the interest of the nation, it is only in the interest

What is Honesty and Why Did I Develop It?

807 words - 3 pages What is honesty? To me honesty is to tell the truth and not to lie to others and be fair. Honesty is a good quality trait for someone to have which tells a lot about their personality. Honesty is a characteristic that I have because of hearing in school about being honest, the experience I had as a child, and most important the example my parents gave me. There are many factors that led me to develop the characteristics of being honest

Cultural Survival: What is it and why is it important? - MRU and ANTH 1101 - Research Essay

2268 words - 10 pages religious practices that they do for example, with Christianity. It was also brought up that if these lands contain mineral resource that the Tribe must be able to voice out their opinion and suggestion regarding their use. After all, they know better what is good for themselves than anyone else. A surprising connection was made between the increase in crime rate and the increase in the number of non-Native workers in the area. A spokesperson for

Why It Is Critical For the United States to Enforce a Maximum Wage Ratio

1435 words - 6 pages For Every Minimum, There Should Be A Maximum: Why It Is Critical For the United States to Enforce a Maximum Wage Ratio Across the ages, socioeconomic inequality has been an issue that has plagued civilizations. From the age of the Pharaohs in Egypt, to the Feudal Lords of Medieval Europe, all the way to present day caste-like groupings of lower, middle and upper-class income brackets, segregation has beset itself upon societies, dividing them

Jewish Festival "Passover" What is it about, why is it important and what happens during the festival

655 words - 3 pages whole Jewish family get together and spring-clean the house making sure no leaven or chametz is in the house. Chametz means leaven i.e grain products that become swollen during baking. During this festival Jews eat only chametz free-food. The reason why Jews don't eat and remove all the traces of chametz is because when the Israelites left Egypt they left so quickly that they could not wait for the bread to rise so the ate it unleavened and want

Similar Essays

Critical Thinking: What It Is And Why It Is Necessary

2299 words - 9 pages making better decisions, one will have greater confidence to pursue and achieve our most important life goals. We must work everyday to overcome our prejudices, biases, emotions and opinions. We must use critical thinking in every situation we encounter; Critical thinking is the basis for effective communication. References Facione, P. (2007 update). Critical Thinking: What It Is and Why It Counts. Retrieved February 6, 2009, from http

Walmart And Why It Is Good For

1043 words - 4 pages be impossible to take a small piece of time out of our history, study it, and then conclude what is exactly evolving. The evolution processes take place simultaneously and can only be seen from the larger picture. That is why it is necessary to take a collective look at our history, from one point in time until another, to effectively see the process of evolution work.The industrial revolution began with one or two ideas for a better means of

What Is Worldview And Why Is It Important?

1627 words - 7 pages merely a man-made attempt to try to understand something we cannot possibly understand on our own. Works Cited Foster Gamble, "What is “Worldview” and Why is it Important?," Thrive (blog), http://www.thrivemovement.com/what-worldview-and-why-it-important. ("What is dialectical materialism?" ) Derek Lin, "What is Zen?," taoism.net (blog), http://www.taoism.net/articles/what_zen.htm.

What Is Nutrition And Why Is It Important?

1496 words - 6 pages What is nutrition? Why is nutrition important? Nutrition, nourishment, or aliment, is the supply of materials - food - required by organisms and cells to stay alive. In science and human medicine, nutrition is the science or practice of consuming and utilizing foods (MNT, 2014). A nutrient is a source of nourishment, an ingredient in a food, e.g. protein, carbohydrate, fat, vitamin, mineral, fiber and water. Macronutrients are nutrients we