This website uses cookies to ensure you have the best experience. Learn more

World Bank Case Study

4312 words - 17 pages

Running head: SITUATION ANALYSIS AND PROBLEM STATEMENT: UNITED STATES WORLD BANK CORPORATIONSituation Analysis and Problem Statement: United States World Bank CorporationSituation Analysis and Problem StatementUSA World Bank (UWB) enjoys an international and domestic presence in the banking arena. They are a major player in the industry and have U.S. and overseas branches. In able to stay competitive, UWB must launch successful products each year to its customers. Their customer base is a mix of consumer and business clients. They also tend to launch their new products in the United States market.The President of New Product Development, Brian Allen, is ultimately responsible for the success or failure of the launch of the product. Brian works with the Vice President (VP) of New Product Development, Mary Monroe, and the Vice President of Marketing Development, Jim Wilson, to recommend a new product to the board for approval. Mary plays a big role in his decision. She is responsible for hiring an outside firm to conduct research on the new product. The research collects information from consumers. This information is used to make a decision on whether the new product is likely to be successful. Once Brian, Mary, and Jim have a product that is likely to be a hit, they present the idea to the Board for a final decision. The catch is that only one product can be presented to the board each year. Mary and Jim both have a product that they want to see approved. Mary is recommending a product targeted for consumers and Jim is recommending a product targeted for business clients.On the advice of Mary, Brian has selected to present a new product that offers rewards or lower interest rates for using their credit card. Jim is obviously concerned about the decision and is worried that his business customers will leave UWB for other banks that offer different products. Brian presented the idea to the board. When doing so, Bea Hansen, a statistics wizard, hammered him on how the statistical data was collected pertaining to the new product. She is concerned that the firm performing the analysis on the new product collected data inappropriately. Therefore, it may not truly represent the likelihood of the product to be successful. Brian calls a meeting with Mary and Jim to perform an analysis on the data collected. In a week he will present the data to the board again. A week comes and goes and once again Brian is subject to a beating by Bea Hansen. This is where the scenario stands. Brian needs to work out the issues regarding the methodology used to perform research on the new products. Once those problems are worked out he needs to gain support for the new product and get the idea approved. Now on to the issues involved in this scenario.The first step in the problem-solving system is identifying the issues. Correctly defining the problems is an important step. If identified incorrectly the whole process will be a waste of time. The following are the issues...

Find Another Essay On World Bank Case Study

Case study on the Loan System of City Bank Ltd

9438 words - 38 pages City Bank Limited has a vision and mission to improve the financial sector of Bangladesh i.e. economic condition of Bangladesh by providing effective and innovative banking and financial product in financial market. However, in every economy of the world financial sector is highly regulated sector.Project loan to any industry under the rules & regulations of Bangladesh Bank/G.O.B.Term Loan to any Industry for import of Capital Machinery under


4623 words - 18 pages particular case study is done based on organizational behaviors and organizational development theories. It is about the Farm Bank president to design and install a comprehensive management information system to try change and develop the organization in the country. This project analyzes the organization behavior and current organizational problems in the company, and the suggestions on how to enhance employee effectiveness and increase

Citi Bank Case Study

493 words - 2 pages Case: Citibank Zoey Lin 102073466 1. Why has Citibank introduced a performance scorecard? The purpose of the performance scorecard is to highlight the importance of a diverse set of measures in achieving the strategic goals of the division. Citibank's strategy in California was to build a profitable franchise by providing relationship banking combined with a high level of service to its customers. Specifically, from Frits Seeger's point of view

A case study on business ethics performed by Triodos Bank. -Ethical banking-

1835 words - 7 pages banker formed a study group to see how money could be handled to affect positive social change.Just over a decade later, in 1980, Triodos Bank was founded in The Netherlands to finance a new generation of enterprises creating social added value and caring for the environment, and to give people new ways to save and invest ethically.In 1990 launched its first green investment fund becoming the Triodos Green Fund I 1997. The Belgian office opened

Case Study Regarding a Glitch in a Scottish Bank and Outsourcing IT in India

762 words - 4 pages This case study is related to the computer glitch that happened in a bank. The Royal Bank of Scotland has caused millions of the customers unable to access their account. This incident happened is caused by a junior technician in India do not have the skills that are efficient in carrying out a given job. In that case, unions have already blamed the fiasco. That is because the fiasco make the decision to outsource much of the company’s IT jobs

HRM Case Study: Bidgee Bank

1028 words - 4 pages Graham Starbuck the previous director of human resources at Bidgee Bank who introduced Sales Incentives Scheme (SIS). SIS caused chaos and put Bidgee Bank into a critical situation. Both the previous CEO Jonathan Rockwell and Graham did not foresee the shortcoming that cost them their job. The policies that Rockwell pursued were increase both market share and shareholder values. In order for Rockwell to do this, Graham introduced SIS that

Case study of Barclay Bank

839 words - 3 pages An Investigation into the Charging of Credit Card and Overdraft Charges in the Banking SectorNaomi YaoSTUDENT ID, 14031189MODULE #70923Elaine AllenderThe aim of this study is to analyse the business strategy, practice and policy of UK's leading, Barclays Plc in relation to Credit card and Overdraft charges.Introduction:As we know Banks are an important part of our society and since the 2008 financial crisis their significance have increased even

How Can Chinese Shareholding Commercial Banks Create Competitive Advantage and Build Core Competence? A Case Study: Shanghai Pudong Development Bank

9098 words - 36 pages AbstractThis project conducts a case study for the relations of competitive advantage, core competence and critical success factors in Shanghai Pudong Development Bank. The aims are to examine how Chinese shareholding commercial banks can create competitive advantage and build core competence.This research reviews a series of analytical theories, including different approaches of competitive strategies, core competence, CSFs and relations of


8962 words - 36 pages microfinance services to the informal sector in Liberia using Access Bank Liberia Limited as case study. The research evaluated the performance of this commercial bank in the delivery of microfinance services to the informal sector with the use of microfinance evaluation mechanisms covering the period 2008-2009.LIMITATIONS OF THE STUDYWith the involvement of commercial banks in microfinance, this research would have been ultimate to be designed to cover

Case Study Analysis: Merger of Westpac and Bank of Melbourne

1995 words - 8 pages generous acquisition offer. The bank was offering $9.75 per common share for BML, leading to a total acquisition cost of $1.435 billion. The bid price represented $1300 of goodwill per active customer (Dow, D. 2000). BML accepted the offer and merger talks began.In making strategic decisions for expansion and increased above-average returns, a company has a number of strategic options available. In this case, BML decided that the best strategic option

Ethics and the Environment Case Study: Fueling the World

2191 words - 9 pages "Humanity's way of life is on a collusion course with geology, with the stark fact that the earth holds a finite supply of oil" (Appenzeller, 2004, p. 88). The United States is one of the largest consumers of fossil fuels. This paper presents Learning Team A's fossil fuel case study analysis. The selected case study is, Fueling the World: What are the Alternatives? (Newton, Dillingham, and Choly, 2006, p. 157).This case summary details the

Similar Essays

World Bank Case Study

2638 words - 11 pages this case study, The World Bank is an example of a global company which is struggling with the mis-alignment between its business and IT processes. Redesign and reorganization of the roles and responsibilities of a company faced by mistrust between business and IT executives, the World Bank is seeking a solution to not only overcome these inhibitors but also become a world-class repository of development experience and knowledge helping all entities

Royal Bank Of Scotland Case Study

3510 words - 15 pages earning potential. (Margaret Rouse, November 2012). The outsourcing is when businesses need expertise or skills that they don't have within their organization, they often turn to outsourcing to solve their problems. Comparative advantage of external resources by each company's IS / IT was good to help the company work involving IS / IT as their company system. Reference case study given, The Royal Bank of Scotland has hired young technicians from

Royal Bank Of Scotland Case Study

2533 words - 10 pages Task 1 Summary Case Study In this case study it was stated that there were a problem happen in the outsourcing for the Royal Bank of Scotland. What happen was there were an error that happen during the routine software upgrade that cause million of that bank customer cant access to their account. The error happen when one junior technician in India was accidently wiped all the information during the routine software upgrade. The member of staff

Royal Bank Of Scotland Case Study

2282 words - 9 pages other source will damage my computer and make the system failure. Lastly, what I need to do is I should beware of email attachments from other source that I don’t know, even if I’m sure they don't contain the viruses, email attachments can cause the loss of data. SUMMARY The summary that I can conclude from this case study is computer failure caused Royal Bank of Scotland face huge problem in India due to "Inexperienced