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Youth Sports Little Girls Need Sports!

773 words - 3 pages

Little Girls Need Sports!

You may have seen the ad on television. It is one of the few advertisements using the voices of little girls that isn't promoting unrealistically figured Barbie dolls or the likes. The ad starts with a 10-year-old girl in a swing set and presents a series of images of different young girls saying:

If you let me play sports
I will like myself more;
I will have more self-confidence,
If you let me play sports.

If you let me play,
I will be 60 percent less likely to get breast cancer;
I will suffer less depression.
If you let me play sports,
I will be more likely to leave a man who beats me.

If you let me play,
I will be less likely to get pregnant
before I want to.
I will learn what it means to be strong.
If you let me play sports.
If you let me play sports.

Although the product being sold is never mentioned, the ad, which was produced by Nike, in just 45 seconds delivers one of the most powerful and thought-provoking messages on T.V. about the benefits gained by girls who play sports.

Women in sports is an issue that has dated back for many years. The breakthrough for women was in 1972 when Title IX, an amendment to the 1965 Civil Rights Act, was passed. It was designed to address sex discrimination in all areas of education, including athletics. Although Title IX was implemented many years ago, women and girls are still fighting for the right to play despite much evidence that sports make our girls stronger women and teach them to avoid a whole host of risk-taking and self-destructive behaviors. Research from the Women's Sports Foundation show female athletes have lower rates of teenage pregnancy, are more likely to delay their first sexual experience, and have, on average, fewer sexual partners than girls who do not participate in sports. The also have a lower rate of drug abuse and one of the lowest rates of tobacco use among any sector of the high-school population. Studies also indicate that among certain population groups, female athletes have higher grades and graduation rates than comparable groups of non-athletes. Also, research completed recently by the Melpomene Institute suggests that girls who define themselves as athletic have higher self-esteem and...

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