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Knowing Your Audience Paper and Communication ReleaseKnowing Your Audience Paper and Communication ReleaseA little Coppermine that's situated in Chile, experienced a cave in that caused a total of thirty-three miners to be trapped underground August 5, 2010. The miners were trapped without sufficient oxygen, water, or food; no one knew for sure if the miners would stay alive. These miners were stuck underground for four tiring days; there was nothing that even suggested that any of the miners were still alive. There is no precedence of this event in which miners survive being caught below the ground for a long time (Yang, 2010). As luck would have it, all of the tears shed by the miners
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educating patients to prevent illness and promote wellness. In the case study presented there were areas in which a nurse might have addressed topics such as patient safety, patient advocacy and patient education which was not completely addressed. Therefore in this paper I will be discussing the impact a nurse may have had on the case study, areas of shortage where I felt a nurse would have addressed the issue better, ethical positions that were dominantly discussed in the discussion and ways in which this case study contributed to the role of a nurse in areas of advocacy.
Ethics Communication Reflection Paper
Nurse as an Advocate
The Case Study exercise allowed us to take a role that is
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were the leaders and Rizal was some sort of a rebel for them. To protect there interest, it was best that they declare that Rizal did retract and did what was good and right. But it was opposed by Rizal's family. They know Rizal much better, from the day he was born. Although it was quite a vague reason, for them, Rizal did not retract. In the film, the two main characters talked and asked questions to those close to Rizal and the friar, Padre Balaguer. There questions where beyond knowing. They also sought to understand, whether Rizal did or did not retract, the reason behind Rizal's decision. They explored outside history books.Like how I perceive the movie's conclusion, I personally believe
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Knowing your Content Area is not enough
Traditionally, students have trouble thinking of subjects beyond right and wrong answers. For example, students will see a history class as a set of dates and events that need to be memorized in order to answer questions correctly on an exam. They fall short of seeing the broader picture or the impact that history can play on the present world or their own lives. Similarly, students miss the broader aspects of mathematics and science. They rely on formulas and procedures to solve the instant problem, but fail to see how the formulas and procedures are actually based on larger concepts that apply universally to the physical world.
If a teacher can
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Buying a car, buying a house, budget cuts, salary increases, and installment payments, are all examples of negotiations that take place in people's daily lives. Negotiations take place with family, friends, coworkers, and sales clerks. Negotiations are discussions that are about to happen, are in the process of happening, or have happened in the past and produced consequences for the future (Lewicki, Saunders, & Barry, 2006). The following paper will analyze the roles of communication and personality in negotiations. In addition, this paper will analyze how communication and personality contribute to or detract from negotiations. Lastly, this paper will describe an example of a
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Campus Secuirty and your rightsThe police are known sometimes to be intimidating, influential, and authoritative. The reaction of civilians to the police intervening with them, or their direct orders can vary with individuals. A study was done in 1981 in Minneapolis, to find out if the act of arresting or the threat to arrest all domestic violence offenders or possible offenders, deters further crime. Four different cities were used in this experiment, Milwaukee, Omaha, Dade County in Florida, and Colorado Springs. Three different strategies were used by the police: arresting the suspect, ordering the suspect from the premises for 24 hours, and trying to restore order (Berk, 1992). Lawrence
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and symbols, in order to represent his interpretation of the play, (e.g. the spaghetti western auditory and visual themes) Luhrmann has made the actual language of Shakespeare obsolete. This has occurred to such an extent, especially in the opening scene, that the audience does not require the dialogue to understand what is going on. This suits a contemporary audience as they maybe unfamiliar with the Elizabethan language. The prologue also contributes to the focus placed on the feud and violence, with the repetition of key words such as "ancient grudge", "civil brawl" and "new mutiny" using newspaper headlines, and the montage of chaotic images, foreshadowing the upcoming scene. Furthermore
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Every culture has their behavior patterns, or cultural norms. These behaviors have been learned from their parents, teachers, peers, and others whose beliefs, values, and attitudes have been ingrained in them since birth from their culture. Many people are not aware of their cultural norms until they see another culture with different values and beliefs. There are 3 primary dimensions of culture. These are language, physical, and psychological. Language is used for people with similar beliefs and values in order to communicate. Environment and cultural activities are physical dimensions. The psychological dimension consists of our beliefs and mental activities. By connecting these 3
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Greenpeace is a non-governmental organization with offices in more than thirty countries around the globe. Their main goal is to observe and reveal environmental abuse. Greenpeace focuses its campaign on global issues like global warming, deforestation, overfishing, and so on. This paper will discuss how Greenpeace campaigns’ affect my behavior by applying different theories.
The first theory is self-monitoring theory. Self-monitoring refers to how a person behaves in different contexts (Snyder, 1974). Two types of self-monitoring are low and high. Low self-monitoring individuals use their own value and motives to guide their behavior (Michener, 1986) while individuals in high self
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Phoebe Comerford-Flynn - Wednesday 3:30 - PMC'It is difficult to see Othello as a hero. Rather, he is a weak, gullible, proud man whose tragic fate leaves the audience feeling little sympathy.' Do you agree with this statement? Support your answer with reference to and quotation to the play.Personally, I disagree with this statement. I would not say Othello is still a hero after act III scene III. This is when we see Othello's fatal flaws being pulled apart by the evil Iago. This does make Othello weak in his mindset but nowhere else. Therefore, it shows him as a tragic hero, and you do feel sympathy towards him as the pain of what he has done is too much for him to bear and he ends up
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Business-to-Business Messages PAGE \* MERGEFORMAT 1
Business-to-Business MessagesBusiness-to-Business MessagesExcellent communication skills are necessary for organizations to build enduring relationships with organizations in the corporate world. Exchanging accurate data and information between organizations creates a more cohesive working environment. Business employs a number of communication methods including e-mail, memos, letters, and proposals. Communications are delivered via, e-mail, interoffice mail, and postal services. The purpose of this paper is to select and analyze three business to business messages using the communication process write a business-to-business message that
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At the Greater Orlando Aviation Authority (GOAA), negotiations are a daily process in which some decisions are made. Negotiations can be between the GOAA itself, between the GOAA and its vendors and finally between GOAA and the Union. Negotiations are must in this type of industry in order to make all operations fall into place and to make everything run as smooth as possible.Inter-Organizational NegotiationDecision must be made on a daily basis between every department within GOAA and sometimes negotiations are part of the decision making process. When negotiations must be made within GOAA it is preferred to have a "non-zero-sum", or a "win-win" situation. This particular strategy is ideal
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'King Lear' by Shakespeare is still being read and analysed by countless numbers around the world after decades it was actually written. Such a feat already portrays its quality and significance as a text to today's contemporary audience. One of the major reasons it has attained such a position in society is its ability to be interpreted in limitless ways. Many interpretations have been considered and made reflecting how it is applicable to basically any sort of context or society.A common interpretation of the play is the exploration of power and authority and how it can be used and abused. Many believe this play conveys such an issue and how it can affect such relevant aspects of life
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With new digital advances in the television industry, stations are growing in numbers and variety. With the hundreds of channels that are available, niche stations make up the majority of them. While these changes may be positive for the viewers, it has a negative impact on the companies that advertise by means of commercials.The idea of mass television as we have come to know is becoming obsolete. Instead, stations will concentrate on a more individualistic basis whether it be by hobby, religion, race, or interests. This type of convergence has come into play as stations are beginning to segment their already audience fragmented channels. The Discovery Channel, a specified interest channel
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Norms are unwritten laws that basically dictate what is right to do and what is unacceptable. Some norms vary from person to person, but other norms are collective within a society and different cultural backgrounds. This is important to know because when one understands different norms from their own, they are able to tailor their communication to achieve a desired result.The representation of culture has three primary dimensions - language, physical, and psychological. (Weaver, 2003) The language dimension is used to communicate with other people who have similiar beliefs and values as we do. The physical dimension refers to the environment and cultural activities of people. Knowledge
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mustard gas), with at least 15,000 nerve-filled rockets and 550 mustard gas-filled artillery shells still missing (and presumably hidden) 14 years later. The Iraq-Iran war dealt severely crippled Hussein's economy, forcing Hussein to rely heavily on Iraq's oil production as a means of economic recovery. On August 2, 1990, Hussein invaded Kuwait claiming Kuwaiti oil had lowered international oil prices, severely impeding Hussein's economic revival. Saddam, speaking amidst the US-led Gulf War invasion to liberate Kuwait over state-controlled radio, ironically stated, "Fight them with your faith in God, fight them in defense of every free honorable woman and every innocent child, and in defense
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are finding they must offer individuals opportunities for educational development or risk losing valuable employees.Effective communication can be the tie that binds all of these concepts together. The cultural climate within an organization is often defined by internal communication. Understanding what people want and what motivates individuals to succeed can improve the overall effectiveness of an organization. Group interventions, often referred to as team building exercises, have been employed to examine group function and to improve processes. I have experienced this first-hand many times, most recently at Children's Hospital. Information services was divided into three sections, each
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Dead Babies Dont CryOne of the most controversial issues in society today is abortion. In thegreat war that is being fought to end abortion, morality has always been the biggest question raised. Of course, morality has been the foundation againstalmost every argument ever made since the beginning of time. It is said that such questions can only be hotly debated, and that there will never be an answer as to whether such acts should or should not be performed.Surprisingly, opinions are an important matter in abortion cases. Abortion has to be one of the most inhumane acts the human race could ever commit, and we need to put a stop to it.The Center for Disease Control estimates that 78% of all
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Personal Care Home VisitIntroduction Personal Care Home VisitCommunication is a method we utilize to connect the gap between knowledge and comprehension. Communication is a fascinating constant factor in today's society. People persistently communicate verbally, through the internet, on the phone, non-verbally, television and in many more different ways. Today, we have a means of mass communication. My observational research was over span of about 2 1/2 hours on a Saturday March 27th, 2004 at a personal care facility. I was able to observe quite a bit during this time. As students it is important to observe patient-patient communication, staff-patient communication and staff-staff
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My company specialize in provide customize items for any organization. Our product consist of spirit items such as our hats, duffel bags, bears, flip flop, cheerleading accessories, and team merchandises. All of our products are design to fit our clients. When an order is place an order, our clients pick the color, the type of design they like (logo), which item and the quality of each items. Our artwork director then collaborate this information and design the item to fit our client needs.We have three international office-USA, Europe, and Japan, and two factories in China. Since our business is based on collaboration, it is important to automate communication within the office, as well as
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Growing up as a child in my house, I was surrounded by basketball. I had a dad and two brothers who were die-hard basketball fans. So naturally, I also became engrossed in the sport. I joined the intermuralbasketball team as soon as I was old enough, and made a close group of friends with my teammates. When I reached the 6th grade, I joined the school basketball team and my dad took the coaching position. I really enjoyed being on the school team and my friends and I loved all being together so much. We all played together for the next three years until things started to change.During the course of junior high something happened to my friends that didn't happen to me - they grew. Most of my
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Individual Due day 7 2
Crisis Communication - Knowing Your Audience Paper and Communication Release, pt.1
Resource: Using the University Library and other tools, research "crisis communication" and the methods companies use to communicate to their stakeholders during a crisis. Write: Imagine a scenario where a sudden, significant, and unexpected event occurs at your workplace or one you are familiar with. This event could potentially have a severe negative impact on the business. The event could be business related (steep drop in revenue, loss of an important contract, layoffs, etc.) or an emergency such as a fire or building collapse. You are the EVP of Corporate Communications and your
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30 Miners were trapped in a mine for more then 2 months. In this paper I will analyze the audience and try to select the appropriate communication for the families as well as the employees of the company.
Knowing your Audience and Communication Release
On August 5, 2010, a gold and copper mine caved in trapping more then 30 miners. The collapse happened about 2,300 feet below the surface. They were trapped down there for 17 days before anyone was able to find out if they were still alive. They drilled a hole down into the cave that the miners had been trapped in to see if in fact anyone had survived the collapse.
The first communication for the miner’s families is done, most generally
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language and non verbal cues assisted with obtaining shared meaning. They concluded that not everyone is receptive to one style of presentation. Individuals that presented in an excited extroverted manor, leaning forward, spoke quickly and used animated gestures, related and reached shared communication to an extroverted excited audience members. In contrast, those that tended to lean back, spoke slow and applied a “guarded approach” were able to connect with “prevention focussed people.” Regardless of how much information about the audience you can obtain, knowing your messages and the venue, you can adapt your style to your topic, adding a tone to your presentation that will connect with and
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including the right evidence the audience will feel more connected, appeal, and engage with the essay.
In conclusion, students who have knowledge of the main elements of rhetoric such as knowing your audience, creating a clear and specific purpose, a complete and well formulated thesis and the support of adequate evidence develop the rhetorical sensitivity that is necessary to create good academic writings. As Ede, Lisa S, confirms, “Gaining a better understanding of the rhetorical tradition and of rhetorical sensitivity will play an important role in this process.” thus, Understanding the basic elements of rhetoric makes the student aware of the circumstances needed to write good academic writings and thereby improve their writings skills, and promotes effective communication. Rhetorical sensitivity is then fundamental for college students as it helps them to communicate effectively and efficiently.
Ede Lisa S. Writing as Design: A Rhetorical Process for Composing Text
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When conducting business presentations, knowing your purpose and knowing your audience are crucial parts of the preparation process, which will allow you to organize your content to build audience rapport during your presentation. Along with those steps, visual aids and multimedia presentations can help your audience to better comprehend and retain the information being presented. And by choosing an effective delivery method, you can better communicate your information and communicate with the audience, which will result in a more credible presentation.
Preparing Effective Oral Presentations
Preparation is critical when giving an effective presentation. You should be an expert on your
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COMMUNICATION ANXIETY is very common in the world of PUBLIC SPEAKING mainly because of fear. Maybe the speaker is not sure how the audience will accept or feel about their message, so the in the result of this fear ends up becoming sweaty palms, scrambled thoughts, and stuttering from the speaker, and as for the audience, skeptical thoughts. The good news is that by implementing distinctive steps within fundamentals, delivery, and research, once fearful speakers can generate massive confidence and drastically reduce and even remove speaking anxiety.
The fundamentals of PUBLIC SPEAKING can also be considered the foundation of PUBLIC SPEAKING. In a nutshell fundamentals include having
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ASSIGNMENT COVER SHEET
Title: How effective is your workplace communication?
Prepare a discussion paper in essay style in which you critically analyze your own communication methods and style. In your answer, provide examples of how you communicate (oral and written) with team managers and managers, from your reading and your own experience, to illustrate the points you are making. When you refer to an example, provide enough details about the context so that the reader, who does not know about your workplace, can understand the points about the situation that you are trying to make, You will have to provide an explanation of what makes effective
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, salespeople, and customers. I have been asked to answer a number of different questions before I present my information to the audience. The following questions will be answered in this paper.1.What are audience characteristics you need to consider?2.What communication channels would be appropriate and why?3.What are some considerations that you must keep in mind given the diversity of the audience?4.What would you do to ensure that your message is effective?Before you can prepare a presentation you must consider the characteristics of your audience. I know that my audience consists of managers, salespeople, and customers of this particular organization. Because I have identified my audience I now
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through mass, interpersonal and computer-mediated communication. Those needs are relaxation, entertainment, forget about work, have something to do with friends, to learn new things, excitation, reduce loneliness, and to express feelings. This theory had aided to a theoretical approach in the traditional and modern mass communication mediums or channels such as the newspapers, radios, and televisions and even to the emergence of new technology such as the internet (as cited in West & Turner, 2010).
According to Katz, Blumler and Gurevitch (1974), they have described five basic assumptions of uses and gratification theory. First, the audience is in the active roles which means that they can
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. Story telling also incorporates using the grapevine (Davis, 1953). Torrez is a strong believer in using informal communication as a tool because knowing people’s attitudes and beliefs not just during professional meetings, is useful knowledge. The grapevine can also send a receive information faster than the formal communication techniques. There is also not a need for confrontation when a message is sent through the grapevine.
Written and Nonverbal Communication Styles
Torrez is an advocate for presenting your ideas in writing as clearly as you do in speaking. For him, written communication is as much a representative of you, as actually being there in person. Always spell
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Running head: AUDIENCE ANALYSIS PAPER PAGE \* MERGEFORMAT 1 AUDIENCE ANALYSIS PAPER PAGE \* MERGEFORMAT 6
Audience Analysis PaperSanjeet K. SinghCom/285June 7, 2010Lind SohlAudience Analysis PaperIntroductionIn public speaking, or communication of any type to a varied set of individuals, it is impertinent to remember to focus on the audience. In starting to get used to an effective presentation, the consideration of the audience must be kept in mind; meaning what he or she thinks, how or she feels, and how he or she feels about what is being presented to him or her.Characteristics of the AudienceThe audience and the quarterly sales meeting consists of different types of audiences since
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Persuasion is a communicative force powered by competent communicators through the use of rhetorical language and aptitude. To be a successful event marketer and promoter, a professional must persuade the consumer to give the most valuable contribution of all, their time. In this paper I will address how my experience as a Communication Studies major has influenced me to pursue the marketing industry and how; rhetoric acts as an important tool in the everyday life of a marketer, there is a necessity for media literacy in the industry, the presentation and maintenance of self affects the success of a promoter, effectively make sense of the forms and messages of media, .., and lastly apply my
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In the event of releasing any patient information it is important to make sure that all of your T’s are crossed and your I’s are dotted before the transaction is complete. However, because specialized patient records, such as behavioral health or substance abuse cases, contain not only strictly medical information, but also therapeutic mental and emotional information, the release of this kind of information could cause some damage (McWay, 2010, p. 227). This is why the release of information concerning these patient records in them. For purposes of this assignment this paper will only be covering the release of information in a behavioral health case.
Protected health information or PHI
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channels for feedback, and not knowing and understanding your audience. Falling victim to these create disconnect in business communication.1. Verbosity in attempt to achieve clarityA common pitfall with direct and concise communication is to attempt to clarify your message with long detailed anecdotes, or examples. Often these stories require clarification of their own adding unnecessary wordiness to the intended message. This can confuse the audience, leaving them more focused on the story instead of focusing on the original message that the story was intended to clarify.Another common mistake that can serve as a pitfall to delivering a clear message is the use of jargon. The ubiquitous
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Speaking in Public PAGE \* MERGEFORMAT 1
Running head: SPEAKING IN PUBLICSpeaking in PublicDon CarterGrand Canyon UniversitySpeaking in PublicIntroduction: The Merriam-Webster dictionary defines public speaking as the act or process of making speeches in public or the act of effective oral communication with an audience. (Merriam-Webster, 2010) To be effective in the art of public speaking there are other items which one needs to be aware of. A speaker must be engaging with his audience and speak clearly. There are other non verbal issues to consider as well. Your posture or stance, your movements and gestures are just as important as the words you say. In this paper I will be discussing
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circle of context. In high school we just barely scraped the surface of each of these topics but in English 101 we actually learned how to find each of these in text and how to effectively compose about them. In the entering the conversation essay, I lost focus on the fact that we were not writing the paper to our instructor but to people who cared about the conversation of our paper or have already entered the same conversation. Knowing who your audience is was very important when writing papers, because without the audience you really do not have any communication. For example, for this critical rationale essay I know that my audience is the professor of my English 101 class. Determining
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“What makes good writing?”
It’s an interesting question, and one that can be difficult to answer. Everybody will have his or her own idea of what makes writing “good” writing. This question depends on the individual experiences of everyone asked, and so it can be almost impossible to pin down a definite reply. In truth, there isn’t really a right answer, just a pile of suggestions and general opinions that are formed differently in every individual’s mind.
Perhaps the single most important thing to consider before even beginning writing a piece is who exactly will be reading it. No matter what you’re writing, knowing the intended audience is crucial to convey authority and to make your
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of the presentation. It is important that the visual aids reinforce the major points and stimulate the audience. By preparing a presentation with visual aids that emphasize the main ideas, the presentation will reach the audience more effectively and help the audience retain the information after the presentation ends (United States Department of Labor, 1996).
Before making the presentation to the audience, there are some considerations to keep in mind when addressing the diversity of the audience. First, the speaker must be aware of non-verbal communication that involves body language: eye contact, smiling, gestures, and other form of communication that does not use word. Again, knowing
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- verbal communicationSilence and withdrawalMode of address- if someone starts shouting at group members - reflects on emotional issuesEffusiveness - someone usually quiet begins to talk at lengthsStrategies to solve the problemThere is need to visit the personal attributes and the situational attributes. Make note of the following steps:-Do an audience analysisAnalyse the strategy you need to to adoptRevisit your problem solutionRevisit your own attitudesTackle the problem seeking clarificationSeek clarificationEmpathizeBe assertiveChallenge the other partyUNIT 7 THE NEED FOR ANALYSISInformation analysis involves knowing what you need to doIt is also known as task analysisBefore engaging in
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Chevron's Human Energy Campaign works or not, this paper will preview the campaign from a Public-Relations (PR) company's perspective. Furthermore, the focus will not be if the campaign works or not in USA, but rather if it will work in Denmark. At this point, the campaign has yet not been launched in Denmark and unclear if it ever will. Ultimately, this paper concerns it self answering the following research question:Research questionWhat kind of communication is Chevron using, is it a trustworthy way to communicate? How will this campaign change (if needed) if introduced in Denmark?The Campaign adsThe Human Energy Campaign is a campaign launched by Chevron, the world's fifth largest energy company
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PAGE PAGE 11
Nike Advertising CampaignExecutive SummaryThe "Unleash Your Potential" advert from NIKE CorporationThis paper is going to examine advertisement campaign concepts or themes. The paper is going to use an example of "Unleash Your Potential" advert that is meant to advertise NIKE new running shoes that it has manufactured. The paper is going to examine the reasons behind the idea, and how the research was done to arrive at the concept. It will further examine the possible target market of the product, the current competition from other industry players, and the target audience of the advert. Another aspect that will be analyzed is the chosen outlets to meet the target. In
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communication whether it is 10 percent or not still plays a vital role in getting the message across. So whether you think you’re a great speaker or not, please understand that your audience will be looking for non-verbal communication throughout your speech, so ensure that you’re gestures, facial expressions or whatever it may be coincide with your message rather than confuse your audience.
Pew Research Center, Fast Food Statistics 01 January 2014
http://www.statisticbrain.com/fast-food-statistics/ 24 Jan 2014
2 Davis, Jeanie Lerche. WebMD Weight loss Clinic "5 Hydration Do’s and Dont’s."
http://www.webmd.com/diet/features/5-hydration-dos-and-donts 25 Jan 2014
3 Beer Institue, Brewers Association, 03 March 2013 http://www.statisticbrain.com/beer-industry-statistics/ 26 Jan 2014
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of information retained by the audience. Thus for educators it is important to tailor to the lesson only using visual or audio aids necessary to communicate the required information. Consequently gestures and actions can be just as engaging as a picture therefore just as much emphasis should be placed on non-verbal communication as visual or audio aids.
Non- verbal communication includes all form of communication aside from the content said aloud. Non- verbal communication suggests everything from what you wear to how you stand can communicate a message to your audience (Nash, 2013). To educators this is especially important as students pay attention to how a teacher looks and acts. Non
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audience, a particular tone, and a method to do it. In any situation we will have a purpose, an audience, context, a particular tone, and a rhetor, speaker, or writer. The rhetor is the person who is attempting to persuade, and the audience is the target of the persuasion. The way an audience sees the rhetor affects the argument, and this is known as ethos. The audience wants to know who they are getting information or opinion from and what his motives are and what they believe, value, and assume. This information helps the audience determine the rhetors credibility.When you communicate verbally or in writing, you need to understand your audience. Knowing who you're speaking to, helps you use
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“Communication is the heart of nursing… your ability to use your growing knowledge and yourself as an instrument of care and caring and compassion” (Koerner, 2010, as cited in Balzer-Riley, 2012, p. 2). The knowledge base which Koerner is referring to includes important concepts such as communication, assertiveness, responsibility and caring (Balzer-Riley, 2012). Furthermore, communication is complex. It includes communication with patients, patient families, doctors, co-workers, nurse managers and many others. Due to those concepts and the variety of people involved, barriers and issues are present. Knowing how to communicate efficiently can be difficult.
The intent of this paper is
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is recommended that you tailor the writing to the audience’s knowledge level. Alternatively, it is advisable to include more information in your communication to educate them further on the subject. Knowing who the audience is and their knowledge level on the topic will allow you to include only relevant information which will keep you audience interested.
2.2 Purpose of the Communication
The purpose of the communication needs to be decided upon before starting to develop it because it will determine many of the other factors such as tone, style and medium. The purpose should be clear to the reader and writer. Is the purpose of the communication to analyse, inform or be persuasive
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no matter the audience will become successful and confident.
Imagine a text message, non-verbal communication, just received by you from your employer. Now, imagine the message full of abbreviations, acronyms, symbols, and emoticons. As a professional in any business, you might find this form of communication unprofessional and ineffective. The way in which, people communicate can hinder the communication process among coworkers and in some cases, can be interpreted the wrong way. It is hard for words to have feelings; however, it is easy to read words with your own idea of emotion. When people us informal communication it can cause misunderstandings and confusion. The message
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communication) 38% non verbal aspects of speech and 7% verbal content.
It is clear from this that as human beings we communicate more through our body language than we do through direct speech and such when we are delivering a verbal message any conflicting body language can disrupt the effectiveness of the message being delivered.
It is vitally important that when you are presenting to an audience that you can offer effective eye contact throughout to ensure that your message is being fully received and understood by your audience.
Kendon (1967) noted that offering eye contact during a communication had many useful and important purposes such as: being able to express emotive information effectively
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The role of nonverbal communication within business meetings should not be over-rated. Nonverbal behavior does play a role and can help with victory in negotiations, but is not always the answer to negotiating successfully. Being aware of violating someone's personal zone or knowing when to be quiet is as important as knowing what to say and can carry the same consequences. In general, more successful persuaders were found to be smiling, nodding, and gesturing at appropriate moments during a business meeting or job interview. What is important to remember is to know when to use these various cues to your advantage, and to know not to overuse them.Voices have a significant persuasive affect